Is this a US-only trend?
Short answer
It started in US tournament fishing and has spread to Japan and parts of Europe.
In detail
An inshore saltwater source reports the same electronics moving onto kayaks, so the shallow-water version is travelling too.
Where this answer comes from
Part of the product record Forward-facing sonar changed what a lure has to do (Live-sonar lures). The record carries the tables this answer is drawn from, the fields a factory needs before quoting, and an explicit list of what has not been verified.
Products that solve this
Sampled listings from the same product family (Live-sonar lures). Reference price per unit with the MOQ stated; a quotation against your specification governs a transaction.
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Other questions in this record
- What is forward-facing sonar?
- Why does live sonar change lure design?
- Which products does this actually move?
- Do I need new tooling for a live-sonar bait?
- How do I test a delivery without a boat?
Related questions
- Why is this being called the next trend after urchin baits? - Neutral buoyancy soft plastics: the material trend behind the 2027 baits
Still unsure?
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Sources 6 cited
- Rapala's CrushCity leads ICAST award winners (full Best of Category list), Angling International, 2026-07-16
- Tackle trends and forward-facing sonar, Bassmaster
- Why All The Hate For Forward-Facing Sonar?, Wired2Fish
- Emerging Trends In Inshore Saltwater Fishing, Angler Sportsman, 2026-06-14
- UN Comtrade — China export statistics under HS 9507, 2023-2024 (retrieved from the official API)
- Harmonized System heading 9507 (rods, hooks, reels, lures) — US HTS lookup
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