Custom soft plastic lure manufacturing in China

Direct answer

We source soft plastic lures from verified Chinese factories, not from a catalog.

Key facts
  1. Six sampled listings, US$0.20 to US$3.85 per piece, MOQ 50 to 1,000.
  2. Materials named in the records are PVC plastisol, TPE and printed bodies.
  3. Sampling runs 7 to 15 days on an existing mold, or 3 to 6 weeks when a new mold is cut.

Custom soft lures, made against your specification rather than picked from a shelf. This page states what our records support, and what is quoted per design.

What the sample actually shows

Soft Lure records at a glance. Figures are unit prices as recorded, with the price basis stated on every row.
FieldRecorded value
Unit price bandUS$0.20 – 3.85 / piece
MOQ floor50 pieces (sampled listings run 50 – 1,000)
MaterialsPVC plastisol, TPE, printed bodies
Shapes in the sampleFork-tail worms, paddle tails, creature baits
Sampling time7 – 15 days on an existing mold; 3 – 6 weeks when a new mold is cut
Mold costQuoted per design — it is not a fixed number and we do not print one

Material choice: PVC plastisol or TPE

Both families appear in our records, and the choice is behavioral, not cosmetic.

PVC plastisol is the volume standard. Softness is set by the plasticiser ratio, and a cheap grade is soft out of the bag and changes after a summer in a car. Ask for UV stabiliser and the colour carrier, not just the shore hardness.

TPE (thermoplastic elastomer) is oil-free and does not react with other plastics the way PVC can, which is why some brands insist on keeping their TPE baits in their own packaging. Buoyancy must be checked at product level: a sinking TPE formulation exists, so "TPE floats" is not a rule.

For either material, the check that matters is in water, on the intended hook, at the intended temperature. A bare bait floating in a container tells you nothing about the finished rig.

Salt, scent and buoyancy

Salt is what sets the sink rate. More salt, higher specific gravity, faster fall. It is also the cheapest filler in the bait, so it is the first thing a copy reduces to hit a price. Specify salt content with a tolerance, not a description.

Scent is applied at the pack stage and should be tested in the actual retail packaging: resealing, leakage and staining are packaging questions before they are bait questions.

Colors and packaging

Colour is quoted per colourway: translucent, solid, laminate and glow finishes all price differently. The records carry printed bodies alongside plain, which is a finish decision, not a material one.

Packaging is part of the specification. A long tail folded into a short pouch is a different retail proposition from the same bait in a fitted tray. Ask for the bag film, the tray and the scent to be supplied together in the sample pack.

QC and compliance

Inspection is sample-based and compares against an approved sample with a date and revision number. The checks that matter for soft lures are dimensions, body consistency, obvious molding defects and the fit of the intended rig.

Compliance depends on destination market, and the market must be stated before the quotation. A lure for the EU and a lure for the US are not the same paperwork.

Related reading

Start a specification

Send the product, the quantity, the parameters that drive cost and the destination market. We answer against verified factory records, and we say when a requirement cannot be met rather than quote around it.

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Related reading

Need a specification matched, not a list browsed?

Send the format, quantity, material and destination market. We answer against verified records — and tell you when the data is not good enough to answer with.

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