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Using the sourcing guide

Direct answer

A guide is useful in proportion to what it refuses to contain. This page states what is inside, how to use it in the right order, and the four things it deliberately does not do.

Key facts

  1. A guide is useful in proportion to what it refuses to contain.
  2. A band is a range for a sub-category, with the unit stated and the order quantity it applies to.
  3. Three things a band is not. It is not binding, because a price depends on the specification, material, hardware and quantity in front of the factory.
  4. The order matters more than the content, because each step narrows the next one.
  5. Start with the product families to place your product in a sub-category rather than a category — "lures" is too broad to quote and "soft plastic, 75 mm, salt-loaded, paddle tail" is not.

A guide is useful in proportion to what it refuses to contain. This page states what is inside, the order to use it in, and the four things it deliberately does not do — because a sourcing guide that fills those gaps is less useful than one that leaves them visible.

What is inside, in detail

What the guide covers, and the question each part answers.
PartQuestion it answers
Product familiesWhat can be made in each sub-category, and where
Reference price bandsWhat a sub-category normally trades at, with the unit stated
MOQ rangesWhat quantity a factory will actually run, by sub-category
Specification fieldsWhich fields change the price, and which are cosmetic
Cluster comparisonWhich supply base fits which product, and why
Quotation checklistWhat has to be on a quote before it can be compared
Verification standardThe four gates a factory passes before it is published here

Everything in the guide is drawn from the same records behind the rest of this site, which is also why the numbers move: bands are restated on the 90-day re-check cycle rather than reprinted annually.

A price band, and what it is not

A band is a range for a sub-category, with the unit stated and the order quantity it applies to. That is the whole of it. It is a plausibility check rather than an offer: it tells you whether a corrected quotation sits inside the normal range for that product, which is the question a buyer actually has before committing to a supplier.

Three things a band is not. It is not binding, because a price depends on the specification, material, hardware and quantity in front of the factory. It is not a quote for your product — it is a range for the sub-category, and a specification with a named hook and ring can sit well above it. And it is not a market size, because a range per unit says nothing about volume.

How to use the guide, in order

The order matters more than the content, because each step narrows the next one.

Start with the product families to place your product in a sub-category rather than a category — "lures" is too broad to quote and "soft plastic, 75 mm, salt-loaded, paddle tail" is not. Then use the specification fields to build the line items a factory needs, since these are what make two quotes comparable. Then read the band for your sub-category to get a plausibility range before you talk to anyone, which is what stops an anchoring problem later. Then compare clusters on the product rather than on price. Only then send a requirement, and send it with the quotation checklist attached.

Used in that order the guide takes an hour and saves a fortnight. Used backwards — band first, supplier second — it produces a shortlist chosen on the least informative number in the document.

What the guide deliberately does not contain

Four things, and each absence is a decision.

No supplier rankings. There is no order that means "better", because the factories published here all passed the same four gates and the differences between them are in the fields rather than in a grade.

No invented market sizes. Where a figure is published it carries a source, and where none exists the guide says the value is unknown. A market size nobody measured is worse than no number, because it cannot be checked.

No prices without a basis. A number that does not state FOB or EXW, and the quantity it applies to, is not a price and is not printed as one.

No product test data presented as a verdict. A test report states what was tested and under what method; it does not say a product is safe or compliant for your market, and the guide is explicit about that gap rather than letting a certificate imply it.

Before you contact anyone

Three things worth having in hand: your specification written out with the material, the named hardware and the packaging; the quantity and destination market you are buying into; and the quotations checklist so that the first reply is comparable rather than a conversation. A first enquiry carrying those three gets a usable answer, and one that does not produces a reply asking for them.

What is inside

Verification, without the guesswork

  • The 4 verification gates, and what evidence passes each one
  • How to spot a trading desk posing as a factory
  • Why insured employee count is a better size signal than a claimed capacity
  • What we refuse to publish, and why that protects buyers

Specification that produces comparable quotes

  • Soft lures: length, weight, plasticiser feel, salt or scent load, colourway reference
  • Hard lures and jigs: body material, hardware by name, finish and durability testing
  • Rods: blank material and action, guide and reel-seat specification, sample source
  • The packaging decisions that quietly change MOQ and lead time

Prefer the raw data?

If you would rather work from structured records than a document, the supplier data is published as JSON and refreshed with every build.

What is inside the guide

A short PDF, no registration. Each section settles one decision.
SectionThe decision it settles
Four-gate verification standardWhich factories to remove before spending time on quotes
Specification checklistsSoft lures, hard lures, jigs and rods —what to lock before asking for a price
MOQ and tooling economicsWhy the floor moves, and when tooling pays back
FOB versus EXWWhat the two numbers include, so quotes become comparable
Inspection pointsThe checks that stop a batch arriving in the wrong colourway

How should you use the guide?

  1. Work through the specification checklist for your sub-category before you ask anyone for a price.
  2. Put the reference bands beside the quotes you receive, and normalise the basis and the quantity first.
  3. Check the tooling and MOQ question before you fall in love with a unit price.
  4. Agree the inspection points before production starts, not after the first batch lands.
  5. Re-run the 4 verification gates on any factory that is new to you, even one a competitor recommends.

What does a price band actually contain?

Reference price bands by sub-category, aggregated from 62 sampled listings. Basis must be confirmed per quotation (FOB port or EXW factory).
Sub-categorySample sizeReference price band (US$ / unit)Median lowMOQ band (pcs)Category
Fishhook90.07 – 2.40 / piece0.65100 – 2,000Fishing Accessories
Spoon & Spinner60.31 – 6.00 / piece1.2550 – 500Fishing Lures
Other Hard Lure60.56 – 12.04 / piece2.9520 – 500Fishing Lures
Soft Lure60.20 – 3.85 / piece1.5550 – 1,000Fishing Lures
Hard Lure61.85 – 3.20 / piece2.60100 – 100Fishing Lures
VIB60.24 – 2.50 / piece1.39100 – 500Fishing Lures
Minnow60.37 – 3.17 / piece1.4050 – 500Fishing Lures
Metal Jig50.97 – 2.01 / piece1.39100 – 200Fishing Lures
Fishing Rod39.15 – 132.55 / piece28.0520 – 100Fishing Rods
Crankbait30.30 – 0.85 / piece0.66200 – 500Fishing Lures
Octopus Skirt30.08 – 2.80 / piece0.98100 – 2,000Fishing Lures
Fishing Accessory30.62 – 60.00 / pack9.625 – 200Fishing Accessories

What should you do with the guide before you contact anyone?

  • Run the specification checklist for your sub-category first.
  • Put the reference bands beside every quote you receive.
  • Normalise unit, order quantity and basis before comparing anything.
  • Check the tooling and MOQ question before falling for a unit price.
  • Agree inspection points before production, not after the first batch.
  • Re-run the 4 verification gates on any factory that is new to you.

What the guide deliberately does not contain?

  1. Supplier names or contacts —that is what a trade account is for.
  2. Prices presented as offers, because bands are not quotations.
  3. Certifications we have not seen evidence for.
  4. Ratings, because we do not collect them.

How big is the Chinese fishing tackle export market?

China exports under HS heading 9507 — fishing rods, hooks, reels and artificial bait. Source: UN Comtrade reporter data for China, retrieved via the official API.
Measure20242023Change
All fishing tackle (HS 9507)US$1.93 bnUS$1.77 bn+9.0%
Fishing rods (HS 950710)US$0.66 bnUS$0.62 bn+6.5%
Fish hooks (HS 950720)US$0.11 bnUS$0.11 bnflat
Destination countries served196197-1
Largest single destinationUS$546 MUS$445 M+23%

Rods account for about 34% of the total and hooks about 6%. The largest single destination takes roughly 28% of the 2024 total — which is why the export markets already on a supplier record are worth reading before you ask for a price.

Who supplies the United States?

US imports under HS heading 9507 in 2024, by source country. Source: UN Comtrade reporter data for the United States, retrieved via the official API.
Source2024 import valueShare of total
ChinaUS$538 M59%
JapanUS$74 M8%
MalaysiaUS$53 M6%
Viet NamUS$42 M5%
All other sources (65 countries)US$199 M22%
Total US importsUS$906 M100%

The United States bought US$906 M of fishing tackle under HS 9507 in 2024 from 69 source countries. China supplied US$538 M of it — 59% of the total, and roughly 7 times the next largest source. That concentration is why specification discipline matters more than factory discovery: the factories are not hard to find, the comparable quotation is.

Figures retrieved from UN Comtrade (reporter China and United States, HS 9507, 2024) and aggregated across partner countries. They are historical customs values, not offers.

Where this sits in the process

This page is one topic out of the verification standard. The overview is Download the sourcing guide.

Sources

  • Content summarises the method actually published at /how-it-works/ and /verification/; nothing beyond those pages is promised

Need a specification matched, not a list browsed?

Send the format, quantity, material and destination market. We answer against verified records — and tell you when the data is not good enough to answer with.

Last reviewed: 2026-09-12 · build 2026-09-18-k1o8l

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