# What is the churn figure and why does it matter?

> Around 19 million people left the sport in 2025, which the ASA calls the highest churn rate ever recorded. A high-churn market keeps needing entry-lev

Source: https://luressource.com/opportunities/us-fishing-participation-2026/what-is-the-churn-figure-and-why-does-it-matter/

Direct answer. Around 19 million people left the sport in 2025, which the ASA calls the highest churn rate ever recorded. Key facts. 1) Reading a participation report as a buyer: What the report gives A churn figure, What it does not give Which lapsed anglers would return, and to what, Where the buyer supplies it Nothing published covers this; treat any claim as an assumption. Frequently asked questions. Q: What is the churn figure and why does it matter? A: Around 19 million people left the sport in 2025, which the ASA calls the highest churn rate ever recorded. A high-churn market keeps needing entry-level, low-commitment products even while its total headcount flattens. Sources (6). 1) 2026 Special Report on Fishing, American Sportfishing Association — https://asafishing.org/reports/2026-special-report-on-fishing/ 2) US fishing participation dips for first time since 2021 despite 10-year growth, Angling International, 2026-07-31 — https://angling-international.com/2026/07/31/us-fishing-participation-dips-for-first-time-since-2021-despite-10-year-growth/ 3) 2026 Special Report On Fishing Shows First Decline In Fishing Participation Since 2021, The Fishing Wire, 2026-07-30 — https://thefishingwire.com/2026-special-report-on-fishing-shows-first-decline-in-fishing-participation-since-2021/ 4) ASA 2026 Fishing Participation Report Shows 57 Million Americans Went Fishing, Marina Dock Age — https://www.marinadockage.com/asa-2026-fishing-participation-report-shows-57-million-americans-went-fishing/ 5) UN Comtrade — China export statistics under HS 9507, 2023-2024 (retrieved from the official API) — https://comtradeplus.un.org/ 6) Harmonized System heading 9507 (rods, hooks, reels, lures) — US HTS lookup — https://hts.usitc.gov/ What is the churn figure and why does it matter? Answered from the what the 2026 us participation report means for a tackle order record · Market data · question 3 of 6 · updated 2026-09-21 Short answer Around 19 million people left the sport in 2025, which the ASA calls the highest churn rate ever recorded. In detail A high-churn market keeps needing entry-level, low-commitment products even while its total headcount flattens. The numbers behind this answer From the record: Reading a participation report as a buyer. What the report gives What it does not give Where the buyer supplies it A churn figure Which lapsed anglers would return, and to what Nothing published covers this; treat any claim as an assumption Where this answer comes from Part of the product record What the 2026 US participation report means for a tackle order (Market data). The record carries the tables this answer is drawn from, the fields a factory needs before quoting, and an explicit list of what has not been verified. Read next Build the specification for this product Send a specification and get a quotation in one business day Other questions in this record Did US fishing participation fall in 2025? If participation fell, why did total outings rise? Which segment grew? What did anglers say they were unhappy about? Should a factory change its product plan because of this report? ‹ Previous question If participation fell, why did total outings rise? Question 3 of 6 All questions on this record Next question › Which segment grew? Related questions What does VIB stand for and what is it used for? - Vibration baits (VIB) from China: read the unit before you read the price What makes a fork tail a fork tail, and what does the fork do? - Fork-tail soft plastics: the multi-pack value tier What is a Kona head, and why does it matter on an octopus skirt lure? - Octopus skirt trolling lures: Kona heads and speed windows Still unsure? Send the product, the quantity and the destination market, and you get an answer against verified factory records within one business day. If the question is useful to other buyers we publish it as a page like this one. Ask a follow-up The full record All answers Sources 6 cited 2026 Special Report on Fishing, American Sportfishing Association US fishing participation dips for first time since 2021 despite 10-year growth, Angling International, 2026-07-31 2026 Special Report On Fishing Shows First Decline In Fishing Participation Since 2021, The Fishing Wire, 2026-07-30 ASA 2026 Fishing Participation Report Shows 57 Million Americans Went Fishing, Marina Dock Age UN Comtrade — China export statistics under HS 9507, 2023-2024 (retrieved from the official API) Harmonized System heading 9507 (rods, hooks, reels, lures) — US HTS lookup Every figure on this page traces to one of these. The same list is declared in the page structured data (schema.org citation) and in the Markdown twin. Updated 2026-09-21 Scope Fishing tackle sourcing Sources 6 cited Was this page useful? Yes, useful Not really